Jenn Dalen is Program Director at KG Country 95.5 in Red Deer, Q91 in Drumheller, Q93.3 in Stettler, Q105.7 in Brooks, and Mountain Radio in Blairmore. She is an Alberta girl with a HUGE passion for country music!
Indie Connectors is fully aware of how frustrating it can be for an indie artist to obtain radio airplay. Jenn Dalen from KG Country in Red Deer, AB is a regular contributor to Indie Connectors, and she shares her insights into the Circle of Frustration that is radio airplay.
I liken it to trying to get hired for your first job. How many times were you told, “I’m sorry, but you just don’t have enough experience,” meanwhile you’re thinking, “well how do I get the experience if you won’t hire me?!”
It’s the circle of frustration.
The other side
Is this what you want to hear? Absolutely not! But it’s the reality of things. So again, how do you get your music on the radio? I’ve said it before…I don’t have a secret formula for you.
Be patient, it takes time!
This is why it’s important to have a reputable radio tracker working your song. You need to know how your song is doing and how radio programmers are feeling about the tune. A good tracker will be persistent with your track and help to keep it top of mind with radio. But again, please have patience!